Product Designer
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Lincoln MKC (Rich-Media Tablet Ad)

 

Lincoln MKC: Rich-Media Tablet Ad Experience

In early 2014, I designed this ad unit to promote the 2015 Lincoln MKC, a luxury SUV that was going to hit the market in the summer of 2014, Tablet users. The unit expands from a 728x90 banner upon tapping and fills the screen with a user-friendly interactive experience, with “hot spots” that highlight exterior and interior features of the 2015 Lincoln MKC. The image/video gallery shows the elegance and key features of the 2015 Lincoln MKC. The ad unit was designed and developed for both portrait and landscape views and the menu can be opened or closed throughout the entire unit.
 

Lincoln MKC Tablet Ad Experience Features Screen with Exposed Menu

Lincoln MKC Tablet Ad Experience
Features Screen with Exposed Menu

Lincoln MKC Tablet Ad Experience Features Screen with Closed Menu

Lincoln MKC Tablet Ad Experience
Features Screen with Closed Menu

Lincoln MKC Tablet Ad Experience Image/Video Gallery Screen

Lincoln MKC Tablet Ad Experience
Image/Video Gallery Screen

Lincoln MKC Tablet Ad Experience Playing Video Screen

Lincoln MKC Tablet Ad Experience
Playing Video Screen